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  • Moovit

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  • April 2015

Play Walkthrough

We were hired to do quick site refresh for the darlings of the municipal transportation startup world, Moovit. The assignment was to take the brand legacy, which was ambling along in a sort of “cute, but not to be taken TOO seriously” state, and evolve that into a step-change iteration that was worthy of their user-adoption rates and customer acquisition rates. This complete overhaul gave Moovit a next stepping stone, one more representative of a company that’s in over 50 countries and has over 15 million users. Moovit, you’ve arrived.

Moovit image 1

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